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Piedmontese Distillery Launches New Pink Aperitif

The colour pink presents an intriguing challenge in mixology, a world that constantly seeks cocktails with striking visual appeal and layered flavour complexity. Gamondi, a historic brand of Piedmont’s liquor-making tradition founded in 1890, has found a fresh answer to this equation with its latest aperitif.

Meet Aperitivo Pink Citrus, the newest addition to a range that already includes White Elderflowers and Orange Mediterranean. This wine-based aperitif, with an alcohol content of 13.5%, is a fresh addition to the Italian market, blending grapefruit, mango, and passion fruit in a carefully calibrated formula that avoids excessive sweetness. “We set out to create an aperitif that’s simple, fresh, and fruit-forward while remaining smooth and never cloying,” explains Igor Tuliach, Gamondi’s global ambassador.

Fruity Flavor of Aperitivo Pink Citrus

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Pink Citrus Aperitivo, Gamondi’s new pink aperitif

“In the glass, its initially opaque liquid transforms into a refined pastel pink — perfectly in tune with today’s trends.” Gamondi’s decision to embrace pink is no coincidence — it rides the wave of the enduring success of a classic like Paloma, while giving it a modern twist.

This inspiration led to the creation of the Palondi, one of Tuliach’s signature serves. “In our take on Paloma, Pink Citrus enhances the tequila’s herbal notes with its fruity character. The choice of lemon over lime adds intensity, while a touch of sugar brings balance. The drink is topped with quinine soda, ensuring harmony among the ingredients. No salted rim here — just a lemon slice for garnish.”

Alternatively, there’s the Sunshine, a bold and vibrant mix featuring unsweetened grapefruit juice, Aperitivo Pink Citrus, Aperitivo White Elderflowers, papaya syrup, and a sparkling top-up. “A daring drink — just like our pink,” says Tuliach.

The article first appeared on Coqtail – for fine drinkers. Order your copy here

Images courtesy Gamondi Spirits

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